Tuesday, December 25, 2018

Merry Christmas

We at Open 4 Business Online wish everyone a Very Merry Christmas.  we are thankful for all our friends and subscribers.  Thanks be to God for all our blessings.  The coming year will bring change, from our products and services to new partnerships that are all meant to improve what we do for our subscribers and partners.

In the coming week, I will describe some of those changes so stay tuned!

Merry Christmas and a Happy New Year,

May God Bless us all,

Mike Oliver

Saturday, December 15, 2018

O4BO Marketing and Advertising ad

This is our simple message on what we do...

O$BO does Social Media Marketing and Advertising right simple, clear, engaging and efficient.

Watch the video and come to o4bo.com to learn more.

Saturday, December 8, 2018

New O4BO Ad

This is a new advertisement that shows our capability to create an animated video of high quality.

We can help you grow your company with ads like this.

Thursday, December 6, 2018

O4BO Adds ERP to its IT Outsourcing

In the old days (last week for some) ERP (Enterprise Resource Planning) was just for large manufacturing companies or distributors that needed "Resource Planning" to manage their businesses and that typically carried a large price tag in License and support and customization was extremely expensive if possible at all.

ERP Vendors such as SAP and Netsuite charged for each user on the system and had long and costly implementation timelines.  This alone prevented Small to Medium sized companies from adopting the ERP solutions. What these small to medium-sized companies had to resort to was a collection of independent applications for inventory, warehousing, accounting, CRM, and business process management.  This led to errors and low dependability due to the manual processes needed to run the business.

ERP is a Concept for Management of your entire company

We at O4BO.COM have seen the emergence of Open Source software since our founding in 2012 but the small to medium-sized company typically does not have the IT Expertise to implement an Open Source Application of the complexity of an ERP solution, and support for that effort has been hard to find, at least until NOW!

Open 4 Business Online is proud to announce that our IT Outsourcing now includes full support for ERP in partnership with Indivar that will allow us to implement and support ERP for Small to Medium sized companies throughout ASEAN.

The capabilities now are in reach regardless of your company size.

Give us a call and see how we can help - 639479927462
or our site o4bo.com or open4erp.com
or email mikeoliveraz@open4businessonline.com

New O4BO Offices in WeWork BGC

The new office space at WeWork BGC is in Uptown Mall Tower 3 on the 9th floor.  This space will give us more access to facilities and subscribers both in the facility and in the region.  Here are a few pictures on the first day of opening this week.

               Monaliza Viterbo                  Cherry Ann Moreno                                  Mike Oliver

Common Area 9th Floor

Common Area Canteen 9th Floor

9th Floor Pano with only a few new Members, more coming each day.

The WeWork Community always has meetings, Seminars, and presentations for their members by other members, this will prove very valuable for all of use and builds the kinds of trusting relationships business needs.

We are thrilled to be part of this community.

Thursday, November 29, 2018

FasterCapital Regional Partner

I am pleased to announce that I have been named a Regional Partner for FasterCapital for the Philippines.  This is a very important for startups and early stage companies in the Philippines that need investment capital as well as advice and mentoring.  I am excited to be a part of this Global Network of Regional Partners.

You should check out the  Videos at https://www.youtube.com/channel/UCqXINvmzjxJ9yCyhtqP4SDQ/featured Channel

Such as this recent Pitch Video...

Contact me at michael.oliver@fastercapital.com or mikeoliveraz@open4businessonline.com or by phone at MikeOliverAZ on Skype or +639479927462

Tuesday, November 27, 2018

Why is blogging important to Social Media Marketing?

Blog - a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style.

Blogging is the action you take to write and update your blog.

Why is blogging so important to Marketing?

What started as a platform for posting your thoughts and journaling your activities, has evolved into a multimedia platform for professionals and experts to publish articles used in technology, education, politics and business.

Perhaps the most often cited reason for blogging is to communicate to a business's customers both potential and current.

A company blog can:
  • Improve Your Website’s SEO (search engine optimization)
  • Increase Traffic to Your Website via inbound links
  • Enforce Your Brand as an Expert in a Particular Field
One of the most recently recognized benefits of blogging as a business is a blog’s ability to improve your website’s SEO. As discussed in “Google’s Love for Content,” Google has recently improved their algorithm to heavily focus on a website’s content and frequency of posts/updates. Therefore, if a blog is well-managed, meaning regularly updated and based on relevant topics to your business, it will increase your website’s SEO.
Our subscribers at O4BO benefit by an ecosystem that uses a Blog as an input channel for content that is automatically replicated to all the social media platforms that may apply such as Facebook, Instagram, LinkedIn and others.  This adds significantly to the SEO and increases traffic to your main web site and Facebook or LinkedIn page.
A company blog will also allow you to increase the number of relevant inbound links that will direct readers to the main parts of your website. This, along with SEO, will allow you to increase traffic to your website and the length of time that visitors spend on your site. You may even gain new customers as a result.
Another benefit to having a company blog is that its content gives your customers or readers the confidence to trust in you and your brand as an expert in your particular field. Many times this benefit is overlooked. There are readers at the other end of your blog, whether or not this is your main reason for building one. Keeping this in mind, you will be able to enforce a stronger brand connection with your readers and hopefully encourage those readers to return to your site for other relevant information or even purchases. 
Blogging is no longer just an individual’s hobby; it has become the sole source of income for some individuals; and it has become an influential tool for the businesses of today. It has created an even playing field among businesses, allowing “mom and pop shops” to compete with the Fortune 500 companies. You do not need millions of dollars to maintain a blog; it simply requires someone educated in your field or even willing to do research in order to consistently update and educate your readers.

Have a question about blogging or digital marketing? For more information on company blogs and how to create or manage your own blog, see other articles in this Blog or see O4BO.COM for more information on how we can help you with your Social Media Marketing and Advertising.

Sunday, November 25, 2018

Print Media vs Online advertising

Since O4BO.com and all our Explorer4 sites like Explorer4manila.com are part of our Social Media Marketing and Advertising ecosystem, I just read this article on Print Media vs. Online advertising.

One thing that jumped out at me was the Manila Real Estate Market and the plethora of Flyer/Brochure dispensers at Malls and other locations around Metro Manila.

If you actually succeed in getting leads from these handouts, at what cost?  How does that compare to Social Media in cost per lead?  What are the hidden costs?  How much is your time worth? 

This article addresses many of these.

online brochureWith the Internet established as many people’s first port of call for information about companies, and smart phone app capable of delivering real time deals to savvy shoppers, you might be wondering whether print media is still a viable channel, or whether you should concentrate your budget on online advertising. The truth is, both online and print advertising have their part to play in a cohesive brand management and sales generation strategy.
The full article...


If you have any questions please comment.  I am planning on other blog posts in the near future to fully address the trade-offs of print vs, online marketing.

Wednesday, November 21, 2018

How Millions of Small Businesses get Quality Software for little money

Most Small Businesses do not have the expertise to buy and run application software themselves.  Sometimes they try and fail, sometimes they pay someone way too much for the applications and a small number have discovered Small Business oriented Software as a Service.  Software as a Service is software that you run online, with nothing to install and you can access it from your mobile device or from a PC Web Browser.

We have offered low cost high value Software as a Service applications to our subscribers since 2012.

Here are two examples of Software as a Service applications that our subscribers use to enhance their business.  All our subscribers can avail themselves of these and over 400 other applications for as little as P250/mo and those applications are included in all our packages from P1,000/mo up.

Dolphin can let you create your own private or public social media site either as part of your web site or as a seperate site.  We can customize it for you and you can use it to promote your business much better than simply a blog or Facebook page.  We can even integrate it with our Explorer4 ecosystem for even greater reach.

Imagine getting into e-Commerce with an online store for your products without the hassle of the commercial sites and expense.  We can customize this for you and we can include it for you for as little as P250/mo or as part of any of out packages at P1,000 or more.

We have over 450 applications to choose from including accounting, inventory, forums, and galleries and a lot more.

Monday, November 12, 2018

One stop IT shopping

Have you ever heard the phrase “One stop shopping?”

I have heard that phrase in large and small companies with regard to Information Technology. The reasoning is usually that one vendor for all their IT needs will avoid finger pointing and minimize the risk of mismatching technologies and many more reasons. 

I would say that if a company already has strong leadership in IT and already has a significant investment in one vendor, it may be the best choice. 

However, if your company does not have strong leadership in IT and / or you don’t have Enterprise Architecture and processes in place, it may NOT be the best thing to get your full IT solutions from one vendor. 

The reason you shouldn’t is simple, don’t seek leadership advice from a vendor that will supply all your hardware and software and services. Their Enterprise Architect will only give you advice that leads to the products and services his company offers. 

My recommendation is to have your IT leadership either Internal or to outsource that to a consultancy without ties to any one vendor. That will allow free thinking and optimal results. You may still end up with a single vendor for hardware and software, but it may be more likely to have a solution stack that is both compatible and cost effective. Most importantly you will get a long term Enterprise Architecture that will be agile, performant, and reliable. 

Sunday, November 11, 2018

Monday, October 15, 2018

Why Outsourcing Five Reasons to Consider

Why Outsourcing Five Reasons to Consider

This short video explains the reasons any business should consider outsourcing.  

Open 4 Business Online does outsourcing for Web Presence and Social Media Advertising as well as Information Technology.

Go To o4bo.com for more information.

Tuesday, August 21, 2018

Cybersecurity Baselines

I just published an article on the Ion-Moderworkplace Blog. 

It is the first in a series related to the Modern Workplace you might be interested. 


Mike Oliver

Sunday, July 29, 2018

Recap of recent Facebook ad

When you subscribe to one of our services, even at the Php500 / Month package you can achieve tremendous returns and exposure to the public.  Here is a recap of one of our Php500 / Month packages that demonstrates how our ecosystem of Web Technology, Social Media, Software as a Service and Business Networking can lead to hundreds or even thousands of potential customers.

Tuesday, May 8, 2018

Tuesday, March 20, 2018

O4BO Affiliate Marketing Program

Hi, this video describes our Affiliate Marketing Program where our subscribers can generate income passively to allow them to increase their advertising budget.

For more information goto http://www.o4bo.com

Thursday, March 15, 2018


The Open 4 Business Online system for helping our subscribers grow is explained in this video.

Unlike so many other companies that sell custom websites or Facebook pages and charge up front for their work, we take a holistic approach that is more like an ecosystem of complimentary services annd products. 

This video describes that ecosystem and future videos will describer the other vectors we have in consulting, IT Outsourcing and Software as a Service.  Enjoy and subscribe to be notified of the next video.

For more info Goto http://www.o4bo.com

Thursday, March 8, 2018

Explorer4 Overview

The Video provides an overview of the Explorer 4 program of Open 4 Business Online.  It shows how the many sites work and what the free listings and our upgraded listings look like and benefits.

We based this video on Explorer4Manila.com so you can go there and look around after the video and if you have not already, sign up to register your business for a free listing.

For more information go to O4BO.com

Thursday, March 1, 2018

O4BO 2018 Overview

We have new services we are offering. In the following video I describe who we are, what we do and how we do it. 

For more information Goto http://www.o4bo.com

Monday, February 26, 2018

O4BO IT Outsourcing Overview

Information Technology Outsourcing is huge all around the world with many companies choosing to outsource their IT and concentrate on their core competencies and let IT professionals handle all that for them.

Small Businesses are no different, except that they have smaller budgets and perhaps even less knowledge about IT and how to make decisions on their IT investment.

We at O4BO take IT very seriously we have many decades of experience and have worked with and for some of the largest Corporations in the Philippines.

We are bringing that skill set to our O4BO subscribers by offering IT Outsourcing that fits in your budget while reducing your risk and guaranteeing a full staff if IT professionals to support your needs from On-Site technicians to a help desk and a means to escalate your problems to experts..

Here is a video that explains this program.

Please see our Pricing page for more details.

Sunday, February 25, 2018

O4BO Small Business Complete - Overview

The top package for O4BO services is the Small Business Complete Package.

The package includes all the services we offer, and extends the Service Calls and Professional services to a full 12 hours per month for use in authoring content, editing promotions or new and creating ad content.

In addition you get Php300/mo in direct Facebook ads that will drive hundreds of facebook users to look at your site.

Here is a Short Video to describe this package...

For a comparison of all our packages go to our Pricing page.

O4BO Full Service Package Overview

The Full Service Package from Open 4 Business Online extends the features of the Small Business Package as follows:

  1. Unlimited Email on your domain.
  2. 8 hours of Professional Services for content management and maintenance.
  3. Facebook ads increased to Pph150/mo
Watch this short video for more explanation.

Go to our Pricing page for a comparison of all Packages.

Saturday, February 24, 2018

Pricing - O4BO Small Business Package HD

The O4BO Small Business Package is only P1,000/MO and adds to the P500 Small Business Starter Package features.

The added features are:

Custom Website and Domain Name;

4 hours of Professional Services to maintain your content;

10% of your monthly fee for purchase of Facebook ads.

Watch this video for more details.

For more information on why to get your own domain and website, read this 

Friday, February 23, 2018

13 Reasons to get your own domain and website

13 Advantages of Having a Website For Your Business
Advantages and Benefits Of a Website For Your Business

Do you have a business and don’t have a website? If you said yes, it’s almost as if your business doesn’t exist.  

In this modern era, people and companies are on the internet for information. Why do you think people visit a website? It’s primarily to find information. And if you’re in the business world, information is critical. You need to have a website for your customers. It needs to contain information about what you can do for them.  Below are just a few of the advantages and benefits of having a website for your business.

Less Expensive
Have you ever advertised your business through various forms such as printed media, radio, television or by other means? It’s expensive! Investing in advertising is necessary, but it takes a lot of money. Having a website will make promoting your company less expensive. Many versions of offline advertising available on the internet are sometimes free.

A website is more environmental friendly when it comes to advertising and marketing. There are lots of ways to advertise your products or services through the internet. One example is Facebook ads, an advertising feature offered through Facebook. Another one is called SEO.  This is a major advantage for your business. Having a good SEO service provider can boost the ranking of your website which quickly results in increased sales and higher profits.

Having a website will be more convenient for your customers and leads. Make it easy for your customers to purchase from you! Many will be more likely to visit your website, rather than driving a car to your physical location and browsing for your products. From a customer’s point of view, it’s better for them if they don’t have to ask anything. They can just find what they’re looking for on your online site.

Increase Customers
Most businesses have local popularity, but what about potential customers outside their city?  A website can help you generate more customers. Not just outside your city, but worldwide. The internet offers a global community. With a website, your business will be visible around the world.

Have you ever experienced having to turn customers away because it’s closing time? Well, you don’t have to close the doors of your website.  An online site can be visited any time of the day or night. People will look to your site instead of going to your shop because it is more accessible. Just make sure to post enough information about your products and services.

Access to Info
Did you know that if you own a website, you can actually track everything that is happening on it? You can even look for information that will tell you how many people visited your site, or how many people messaged or emailed you. You can access the progress of your website and view all its pages. You can even make an update anytime, making it much less expensive than printed material.

Smart business owners create a blog page for their company. Having a blog to post fresh content will keep your website attractive and fresh.

Links are very important to viral marketing. If you have many sites linking to you, it is like spreading the word about your company all around the world. If you have a good website with good content related to information, products or services, people are more likely to link your website to theirs. This means they recognize your website as valuable.

Better Relationship
Having a website can build better relationships with your customers. You can send messages instantly to your customers through email. Also, your customers can review your products online and can also leave feedback for you and your business. It’s best to always send your customer a message. This is essential for building a good relationship with them. You can even give them more information about your business through messages or emails.

Increase Sales
If you are a business owner, more visitors  leads to more potential sales. That’s how your website will help you. You can drive more people to your site by consistently updating and promoting the contents of your site. The more informative your site is, the greater the possibility of increasing your sales.

A website gives you the opportunity to prove your credibility. You have to tell your customers why you deserve their trust through your website. This can earn positive feedback for your service and products. Also, your website serves as a place for a potential investor to explore what your business is about and what it can do in the future.

Long Term Clients
What do you think is the difference between client and a customer? Well, a customer is the one who walks in and buys something and that’s it. A client is your regular customer. He is buying your products or services daily or contractually. Having a website gives you a chance to gain more clients that can help your business grow.

Your Ideas
These are few of the advantages and benefits of creating a website for your business. Do you know of other advantages to be gained by having a website?  Feel free to let us know your thoughts by commenting on our Facebook Page.

Monday, February 19, 2018

O4BO Php500 package overview

If you want to grow your business, one very good way is to put up web presence with info about your business and some nice photos and text to get anyone looking at it to come to your business.

That's great except that if you don't have a lot of money or technical ability you may do more damage to your image than you benefit. That's where O4BO.com comes in. You can get one image and desciption plus contact information for FREE but you have probably heard that a picture is worth a thousand words, so true. Well for just Php500/mo you can get 8 or more images, a map to your location, expanded features list and an expanded description on a web site that is seen by hundred of people every day.

Here is a video that explains the Ph500/mo package.

For more go to o4bo.com or explorer4manila.com and sign up for a free listing and we will contact you for an upgrade to the Php500/mo package.

O4BO Php250 Package Overview

If you want to grow your business, one very good way is to put up web presence with info about your business and some nice photos and text to get anyone looking at it to come to your business.

That's great except that if you don't have a lot of money or technical ability you may do more damage to your image than you benefit. That's where O4BO.com comes in. You can get one image and desciption plus contact information for FREE but you have probably heard that a picture is worth a thousand words, so true. Well for just Php250/mo you can get 8 images and an expanded description on a web site that is seen by hundred of people every day.

Here is a video that explains the Ph250/mo package.

Visit o4bo.com or explorer4manila.com and sign up for free, and we will contact you for an upgrade.

Monday, January 29, 2018

Principle Consultant CV

Here is a short video description of my CV on Linked in at https://www.linkedin.com/in/mikeolivero4bo/

Open 4 Business Online is primarily for helping Small Business Grow.  We have consultants on all aspects of that effort including Web Presence, Web Site Design and Development and Social Media.

We are also offering various levels of Professional Services including IT Outsourcing from one part time on site technician to a full IT Outsourcing from CIO down.

As the CTO of O4BO my CV/LinkedIn Profile means you can trust that we have the experience and sills to do that job.  Please go to http://www.o4bo.com and sign up for a free listing on one of our http://explorer4philippines.com sites. 

References available on request.

Sunday, January 28, 2018

O4BO Professional Services

Let me introduce the newest suite of services for our subscribers.

Professional Services and Small Business IT Outsourcing.

This short Video shows a page from our web site and describes those services.

As the Founder of O4BO I am also the Chief Architect and the primary Consultant on Enterprise Architecture, Solution Architecture, Integration Architecture and Service Oriented Architecture.

You can view my CV/Profile at https://www.linkedin.com/in/mikeolivero4bo/

Please check out this short video that outlines our IT Outsourcing Packages.

Please Visit http://www.o4bo.com