Thursday, September 15, 2016

Wow Technology is great

Yesterday I was lamenting my bank because I wanted to register one of my credit cards so I could pay my bill online. Oh no, you must fill out a form and take to a branch, really?  So in this digital Universe the bank needs paper.  Hmmm what do they do with that paper?  A data entry clerk inputs the data from the form and scans the paper, then puts the paper in a file. 

I am writing a book and online course right now on Digital Transformation for the Enterprises, because of experiences like this. The bank spends a lot of money to do this when it is not necessary because I could fill out the online form and scan my signature or digitally sign a pdf, all online and save that bank all that effort, same result. 

On the other hand I wanted to print the form but when I went to print there were no printers online, so I printed to my DropBox My Documents folder on my laptop at the office. 

This morning I turned on my Network Printer, went to my Dropbox app on my iphone, that pdf I printed to dropbox yesteday showed in my recents list in the dropbox app. I opened that document in the dropbox app and selected print, my network printer (wifi) was showing and I printed it from the app. How cool is that?

Thursday, September 8, 2016

Great news lower prices and better value

Yes great news for our subscribers!  We have completed several initiatives to reduce our costs while improving out service and we are passing those savings on to our subscribers.

Check  out the latest prices.

I also recorded a Video Log that describes the news.

Our existing subscribers can take advantage of the new prices by executing a new contract starting next month.

We have also increased the number of Support Hours at each paid level, so that increases the value even more.

Thank you to all our subscribers that have supported us and given us the ability to grow our business and improve our value.


Mike Oliver, Founder



Friday, September 2, 2016

Business Networking

"Business networking is an effective low-cost marketing method for developing sales opportunities and contacts, based on referrals and introductions - either face-to-face at meetings and gatherings, or by other contact methods such as phone, email, and increasingly social and Business networking web sites"

Local Chambers of Commerce used to be the best examples for this phenomenon however the luster of Chambers of Commerce and the number of active CoC members has dwindled. 

I am sure part of that decline has to do with the growth of social media and a perception that there is no need. 

The problems with Chambers of Commerce and Business Networking initiatives has more to do with instant gratification. CoC simply does not yield the instat gratification in terms of increased customer traffic because you typically cannot measure word of mouth referrals. 

Business Networking does work and there used to be a Chamber of Commerce member discount, which gives a way to track the effectiveness by tracking the discounts. 

We at do a combination of business networking events, our regional and national business listing sites as well as an active social media management service combined to help our subscribers grow.