Wednesday, August 15, 2012

Top Tips for using LinkedIn, Facebook and Twitter in Business

O4BO caters to Small Business and particularly to those Small to Medium Scale Enterprises that are NOT software companies or Information Technology Companies.  So from time to time when we find an article or blog post that serves our customers we want to share.

Here is such an article,

The following are my favorites for each category in the article:


Integrate your blog feeds into LinkedIn

To sync your LinkedIn and blog RSS feed, by adding the BlogLink application on LinkedIn and add it into your profile. It will automatically take your profile’s website links and display it under the application section.
Incorporate videos
Everyone loves interactive content – and video is one of the best strategies a brand can use to draw attention. Videos can be played within the news feed, so users aren’t redirected away when they start playing a clip.
Be sure to keep your videos short (to keep people’s attention) and set expectations within the text to tell your fans what the clip is all about.
For example, you could use videos to show people how to best use your products/services – why not offer them a tutorial?
The power of a list
A Twitter list is basically a compilation of followers, grouped together. You can use these lists to your advantage by promoting and rewarding customers. How? Try creating a list comprised of all your valued customers and reward those on the list.

Why Sugar CRM

From David Gill at CRMWorks Asia our O4BO Sugar CRM partner...

One of the great things about SugarCRM that I've mentioned before is that this software is Open Source. Unlike products such as or Microsoft DynamicsSugarCRM was developed with an eye toward collaboration and extensibility, so that the global community of developers that supports SugarCRM has the incentive to continually expand and enhance it, without licensing, expensive frameworks or developer tools. This means real cost savings and constant improvements for you, as well as a large and competitive accredited network of partners to help you to develop, maintain and protect your investment - with the partner best suited to your needs.

Another example of how the Open Source ethic is reflected in SugarCRM is the Training. Rather than allowing only select firms – that often pay for the right - to train users. SugarCRM is wide open when it comes to training their customers and sharing knowledge. No proprietary binders or restrictive logins are required - they offer tons material freely with easy access.

SugarCRM's You Tube Channel for example, offers nearly 70 task-specific videos relevant to everyday use and real-world activities. These training videos cover the nuts and bolts SugarCRM that every user will benefit from. I invite you to take a look to see how easy it is to make SugarCRM a critical contributor to your business:
To learn more about how SugarCRM can provide additional value to your business, please contact Bill, Walter or myself for a no obligation consultation.
Think Big, Start Small, and Move Fast - SugarCRM.
David Arthur Gill
Principal Consultant | CRMWorks ASIA | Australian Office:  +61 2 8070 8044 | Philippine Office:  +63 32 346 2529 | Mobile:  +63 9176 201 555 |
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Why SugarCRM?
SugarCRM is simply the most popular and fastest-growing Open Source CRM platform in the world. It offers a rich, Best-in-Class features set to help small and large business communicate with prospects, share sales information, close deals and keep customers happy. With over a million users, 350 partners and over a thousand third party apps, SugarCRM can be customized to meet your specific business needs - faster and cheaper than any major competitor. From Social Media, Smart phones, to tablets, and as new technologies emerge, the SugarCRM developer community rapidly adapts applications to extend the abilities of the platform. This is the power of Open Source software. SugarCRM empowers all professionals to better serve their customers. As the world's fastest growing customer relationship management (CRM) company, SugarCRM applications have been downloaded more than 11 million times and currently serve over 1,000,000 end users. Over 7,000 organizations have chosen SugarCRM's On-Site and Cloud Computing services over proprietary alternatives. SugarCRM has been recognized for its customer success and product innovation by CRM Magazine, InfoWorld and Customer Interaction Solutions.
Since SugarCRM is Open Source software, you as a client will enjoy complete data liberation, the freedom to change partners as your needs evolve, and will have the power to customize your CRM deployment to best suit your needs, drawing from a developer community 30,000 strong. In sum, SugarCRM offers a world class CRM platform competing with SalesForce.comMicrosoft Dynamics, and Netsuite, but without the shackles of lifetime contracts, proprietary software or the expense of corporate bloat.